Leonard Berry

Board of Directors

Leonard Berry, Board of Directors

In many circles, Dr. Leonard Berry’s name is synonymous with marketing. He is a professor, an author, and a passionate advocate for improving quality of service.

He is a Distinguished Professor of Marketing, Presidential Professor for Teaching Excellence, and holds the M.B. Zale Chair in Retailing and Marketing Leadership in the Mays Business School at Texas A&M University. He is also Professor of Humanities in Medicine in the College of Medicine at The Texas A&M University System Health Science Center.

An accomplished author, he is one of the most frequent contributors to services marketing literature in the United States. His books include: Management Lessons from Mayo Clinic (2008), Discovering the Soul of Service (1999), and On Great Service (1995).

Dr. Berry has been recognized with the highest honor Texas A&M bestows on a faculty member, the “Association of Former Students Distinguished Achievement Award,” on three occasions: in 1990 for teaching, and in 1996 and 2008 for research. In 2007, he was recognized with the highest honor given to a marketing professor, the American Marketing Association/McGraw-Hill/Irwin Distinguished Marketing Educator Award and in 2008, the Paul D. Converse Award.

Dr. Berry’s extensive background in services marketing, service quality, and health care delivery is a valuable asset to Nemours in its journey to being one of the finest pediatric health systems in the world.